TikTok Ads Library

TikTok Library

The TikTok Ads Library is a valuable tool for creators and marketers running campaigns on the platform.

Most big marketing platforms have ad libraries where you can check out what other advertisers are publishing.

Fortunately for you, very few advertisers actually take the time to find, let alone understand, these valuable resources.

Whether you’re an experienced advertiser on TikTok or just getting started, the Ads Library offers a publicly accessible platform to study ad trends and understand what resonates with viewers.

What is The TikTok Ads Library

The TikTok Ads Library is part of the broader Commercial Content Library (CCL) and serves to showcase advertisements and related commercial content shared on TikTok. 

Ads will appear in the TikTok ads library for one year, starting from the first time any user has viewed them. That gives you plenty of time, but you should still start a repository of your own to save ads and ad details for longer.

Within this resource, you’ll find two main sections: the Ad Library and the Other Commercial Content section. 

The Ad Library specifically has advertisements that advertisers paid for on TikTok, including those not currently active or paused by the advertisers.